California Consumer Privacy Act (CCPA)
Trusted Counsel’s 2019 White Paper
THE CALIFORNIA CONSUMER PRIVACY ACT (CCPA)
While your business might not be directly affected by the CCPA, it is important to recognize that businesses that embrace data privacy as part of their operations will without question be ahead of their competition. In the long-term, your customers will expect data privacy when doing business with you, so the time to pay attention is now, because your reputation is at stake.
This white paper has been designed to give the business owner a business interpretation of the CCPA and the bottom line. Entity application, key terms to understand, and an overview of a CCPA readiness assessment program.
In addition, the white paper covers the following:
- The law’s background in brief
- The four main differences between the CCPA and the General Data Protection Regulation (GDPR)
- Our legal recommendations for best practices for your business
“If you are in the business of data collection – and nearly all businesses today are – or if your business involves California residents, you will most likely need to comply.”
— Michael Jones, Attorney, Trusted Counsel
About Trusted Counsel
Trusted Counsel (Ashley), LLC provides seasoned, practical and confidential legal services for businesses. Based in Atlanta, this corporate and intellectual property law firm is dedicated to serving the unique needs of companies, investors and legal departments. Trusted Counsel’s attorneys make a difference. Their focus is to guide and empower clients with exceptional legal counsel, knowledge and tools that lead to practical, informed business decisions. Trusted Counsel’s Managing Partner Evelyn Ashley and Partner John Monahon co-host “In Process: Conversations about Business in the 21st Century,” a podcast where national guests are interviewed on emerging business trends, ideas and techniques. Visit trusted-counsel.com for more information.